Technology Guidance for Bank and Credit Union Professionals

A collection of advice by InetSolution about programming, security, design and marketing for bank and credit union professionals.

Latest Entries

Protecting Bank and Credit Union Twitter Accounts from Hacking

Posted by Jason Sherrill

As banks and credit unions begin to adopt Twitter, Facebook and other social media tools into their mainstream marketing and customer service channels, hackers are discovering ways to lure bank and credit union employees into becoming unwitting accomplices in launching successful phishing attacks. I'll show you how a typical attack occurs and offer suggestions to avoid becoming a hacker accomplice.

How to Make Sure You’re in Control of Your Bank Website

Posted by Jason Sherrill

Being that we’re in the business of website hosting and website development for banks and credit unions, we assist with a lot of website moves throughout the course of a year. Having been working with banks and credit unions to move, upgrade, redesign and create new websites for over 12 years now, I’m still surprised at how often I see one major issue that still catches bank and credit union managers by surprise.

Low Cost Usability Testing for Banks and Credit Unions Pays Big Dividends

Posted by Jason Sherrill

When was the last time you conducted a simple usability test on your website? Are you conducting usability tests on a regular basis? If you’re like most website managers, then it’s probably been awhile since your last test, if you’ve done one at all. But if you’re not conducting regular usability testing to identify and fix issues on your website, you’re leaving money on the table. And yes, this even applies to websites that don’t directly sell products online.

WCAG - Benefits of Making Bank Websites ADA Accessible for Visually Impaired Users

Posted by Jason Sherrill

When planning your new bank or credit union website, did you consider how easily visually impaired users can interact with your technology? If not, then you may have missed an important opportunity to service valuable members. Website owners often overlook the need to make the site accessible for those members with disabilities, especially those who are visually impaired.

How To: Tracking Radio and TV Advertising Traffic in Google Analytics using Google Tag Manager

Posted by Jason Sherrill

Banks and credit unions often use radio and television ads that aim to drive visitors to special landing pages on their websites. Understanding which ads are driving the most traffic and highest conversion rates on your website is important to maximizing your advertising budget. In this video, I'll show you how to setup an easy tracking mechanism to report response rates inside of Google Analytics -- without having to touch the code in your website.
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